2013年5月7日星期二

Partial Match Domain (PMD) A PMD is a domain which partly contains your keyword. An example of this is: If the keyword is “plumbing new York” A domain name could be www.theplumbingguys.com It contains the keyword plumbing but not the full keyword.

You know Google+ is Google, right?
I don't mean that it is owned by Google, I mean that IT IS GOOGLE.
It is the new Google, the future Google, the Google of the future.

The relationship between website, Search and Social, and how to make all three work together using Google+
How to build trust, reputation and authority
How to build relationships with influencers in your niche that will enable your authority to rise

1. Intention is everything.

You no longer need an exact keyword to offer a relevant search result, says Cyrus Shepard, director of audience development at Moz. “In the old days, it was about getting the click. Now search engines are seeing how people are interacting with your website: Are they going back and clicking on results, or are they finding the answers they’re looking for when they’re on your site? Today it’s about the post-click activity. Not only do you have to get the clicks, but you have to satisfy user intent.”